by Olle | 2026-01-15 | Domain Name System DNS, SEO
Most SEO efforts focus on what users see: content, keywords, and links. But some of the most important ranking factors operate quietly in the background—starting with DNS. In this first article, we explain why Domain Name System matters for SEO and set the stage for a...
by Olle | 2026-01-14 | Artificial Intelligence, SEO
AI and SEO in 2026 – in short AI is changing search — but not the core of SEO In 2026, Artificial Intelligence (AI) is reshaping SEO in many ways, but the core of SEO work remains. Search in 2026 will evolve into a multi-channel, AI-assisted ecosystem where...
by Olle | 2025-12-15 | Inbound marketing, SEO
Keywords – how to use them effectively! After exploring what keywords are and why they matter in SEO and after diving deep into how to build, research, refine, and expand your keyword list in parts one and two of the keyword research process, we have now reached...
by Olle | 2025-11-30 | SEO
Keyword Research – a core process in SEO strategy! This is the second part about the core process of Keyword Research. We have covered the basics in the previous blogpost being the first part of the keyword research process, and it’s now time to dig into the...
by Olle | 2025-09-02 | SEO
Keyword Research – a core process in SEO strategy! In my first blog post about the use of keywords, I explained what keywords are, why they matter in SEO, and I briefly touched on the concept of keyword research. Keywords lie at the core of every successful SEO...