by Olle | 2023-02-17 | Digital marketing, SEM, SEM, Social media
YouTube is a powerful marketing channel Video content is powerful in marketing and YouTube is the most used platform for video content. Every day, more than two billion people around the world watch one billion hours of video and generate several billion views....
by Olle | 2023-02-17 | SEM, SEM
What is AdRank To determine the position of where on Google’s search results page the ad ends up (ranks) and how much the advertiser pays each time someone clicks on an ad, Google uses something they call AdRank. The higher an ad ranks, the higher position the...
by Olle | 2023-02-17 | Digital marketing, SEO, SEO
Explains why the image is here Alternative (Alt) Text is meant to convey the “why” of the image as it relates to the content of a document or webpage. Alt-text is a text that describes the content of images for the search engine. By working with good alt texts,...
by Olle | 2023-02-16 | SEO, SEO
What is ChatGPT? ChatGPT is an AI chatbot that can perform various tasks, including writing essays, by following instructions. Before deciding how to use ChatGPT for content and SEO in marketing, there are several factors to consider. The acronym GPT stands for...
